It might be that the ones who redo it and get it right are not us… but our competitor,...
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The Bustelo-Brooks Law
Brooks’s Law states that adding more programmers to a delayed project will make it even more delayed. Commonly stated as:...
UI, UX, IxD: What’s the Difference?
Interface Design (UI), User Experience (UX), and Interaction Design (IxD) are often used interchangeably. However, they are not synonyms...
A programmer’s job is to program computers. Not people.
The first UX rule for programmers: computers like being programmed; they were born for that. People, not so much....
Understanding UX Seniority Levels
What’s the difference between a Junior, Mid-Level, and Senior UX Designer or Researcher? Having a clear and consistent naming...
Hierarchy of UX Decisions
Many misunderstandings between Business and Design are avoided when we distinguish between design execution and design decisions. ...