What we do
We help our clients make better decisions
How we do it
Our results-oriented methodology bases all design decisions on business decisions, which our consultants facilitate with Managers and Product Owners using qualitative and quantitative tools.
We cover everything from strategic consulting to solution design. We help to identify problems and opportunities, and develop the most appropriate solutions.
Strategic Design
Consulting
We integrate with the client's team and processes, supporting them from the project's inception through to the completion of implementation. We help our clients prioritize and optimize their decision-making processes.
We innovate alongside leading companies to turn big ideas into excellent results. We help create products with greater chances of success and improve the performance of existing products, increasing engagement, sales, and business results.
Techniques
- Consulting
- Lean UX
- Design Thinking
- Agile methodologies
- Experience Decision Making (XDM)
- Design Studio, Design sprint and other techniques
Training and Mentorship
Professional Training for Teams:
We train Product, Design, and Development teams to improve their integration. By incorporating UX techniques and processes, we help them achieve greater synergy, enhance productivity, reduce friction, and create better solutions for their market.
For professionals:
We help professionals build their careers in UX by aligning criteria and competencies to develop their potential. We drive professional growth through our field experience and models for developing leadership and professionalism skills.
Techniques
- Custom Workshops and Co-Creation
- Mentoring
- Professionalism
- Leadership
- Tailored training
- Team formation
- Coaching
- Pair Design
- Maturity models
- Managerial training
UX Research
Our process is focused on analysis rather than opinions. We understand that User Experience (UX) is not an opinion, but an objective measure of the performance of a product or service, defined by ISO standards.
We help you understand how your product/service performs in the marketplace and how it is measured against the competition. Better UX metrics are consistently confirmed in business metrics: higher conversions, higher fidelity, lower support costs.
The techniques we apply allow us to understand the current situation and baseline, to prioritize concrete and actionable improvement actions, and to develop solution hypotheses that we validate with real users.
Techniques
UX Design
Execution
We generate deliverables and design decisions documentation, tailored to the client's internal/external teams. We apply modern and minimalist visual language oriented to the scalability, maintainability and strength of the product in the future.
We systematize design decisions to achieve more consistency and reduce implementation costs, achieving a replicable and cost-effective design.
Accessibility
We are leaders in accessibility, design and development following WCAG standards.
Techniques
- Responsive Design
- Visual design (UI)
- Information Architecture
- Interactive prototypes and proofs of concept
- Responsive front-end development
- Wireframes & wireflows
- Cross-device & omnichannel design
- Design Systems, style guides and guidelines for design, development, interaction, content